Homens que se veem: masculinidades em Junior e em Men’s Health Portugal

Abstract

The main objective of the present research is to understand which meanings about masculinities are moved and constituted by/in the magazines Junior and Men's Health Portugal, considering the discourse of the agents involved in its production, the instants that were followed and the finished product. Inspired by the theoretical and methodological references from ethnographic research, as well as in scientific and political texts of gender studies, sexuality and queer theory, it is proposed a design of four analytical categories that, faced with the plurality of empirical objects, were designed to answer the guiding question. Boasting in front of the mirror, Copy of the copy, Because size and quantity matter and Lives beyond the center, therefore, they say of what in magazines, as discursive devices of masculinities, is constituted on what is to be, and what is not being, a man and a body with weight. In general, it was noticed the reinforcement to a project of hegemonic masculinity, although in the condition of accomplice, a predicative journalism in order to teach the ways of being and being in the world, the constitution of another, different, strange, with which readers should not / can not identify themselves and disputes, subjective order, observed from the speeches of the subjects accessed, around which lives matter and how to understand them.