Qualidade nos processos da cadeia de valor estudo de caso no mercado primaz

Abstract

The main objective of the work is to analyze the processes of the value chain that impact on the quality of the services of the Primaz company, positivizing them to add value. In order to reach the objective, two questionnaires were used as the collection method, one for the clients and the other for the suppliers. The results obtained were the definition of quality for the company, it is possible to measure the satisfaction of the customers on the quality of products and services provided by the company, also the mapping of the processes of purchases and reception of goods was carried out. the possibility of suggesting improvements such as selection of suppliers, partnerships with suppliers, training for employees, adhering to quality program.